The real reason early-stage founders struggle with content
Hesitation creeps in because you worry, often subconsciously, about being locked into a version of the company you’re not entirely sure you want to commit to.
The agency view
Who Copytree looks to hire
To us, a great writer is a confidently curious person who cares deeply about craft and accuracy.
How to write a testimonial
The ideal testimonial conveys information that a company can’t credibly say itself.
Questions to answer before bringing on outside writers
To give yourself and your writers the best chance of success, ask yourself a few dozen questions before you start shopping around.
The live coding interview, but for writers
When we interview writers at Copytree, we ask them to spend around 40 minutes editing a piece they’ve never seen before, in Google Docs, live on the call.